Ford Makes Impressive Technological Advances With Ford Atlas

WESTLAND, Mich.- Ford Motor Company makes some impressive technological advances with the Ford Atlas Concept Truck, released at the 2013 North American Auto Show in Detroit this past January. The Atlas is one of the first steps in Ford’s updated strategy for their line of trucks, which is to smarten them up, refine them, and add some clever technological advancements. The Atlas represents where Ford is headed in the pickup truck category and we are looking forward to seeing more of this concept truck!

           

The Ford Atlas is powered by a twin-turbo, EcoBoost 3.5 liter V-6 engine, which is emissions friendly and more fuel-efficient than competitors. It is also equipped with a fuel-saving transmission. The Atlas features rugged, yet aerodynamic styling coupled with a bundle of technological touches that make it a more efficient vehicle. Several of the new tech features are designed to improve fuel economy; for instance, the Atlas features a start-stop feature that actually shuts the vehicle down if stopped in traffic. Also, the active grille shutters and a drop-down front air dam improve the vehicle's aerodynamics, helping you to save even more at the pump. The package of fuel efficient features included in the vehicle are expected to boost the mpg to levels not previously possible in the truck category. 

 

One of the more advanced technologies that has been integrated into the Ford Atlas is the Intelligent Assess system, which automatically unlocks the vehicle's doors and the tailgate once the owner approaches. The vehicle also features Dynamic Hitch Assist, which uses the vehicle's camera to allow the driver to align the ball and hitch. Now that Ford Motor Company has made these impressive technological advances with the Ford Atlas Concept Truck, we have a preview of where Ford will be heading with their future trucks. It is probably safe to say that things are going to get pretty exciting!

North Brothers Ford, your Livonia Area Ford Dealer can help you pick out a New Ford Truck in Livonia MI, but don't forget to check out our 2013 Ford F-150 Brochure. We're located at 33300 Ford Rd Westland, MI 48185 and are proud to be one of the premier dealerships in Southeast Michigan committed to exceptional customer service! Stop by or give us a call at (888) 806-7163 and our knowledgeable sales team will be happy to help!

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