Monday, December 18, 2017

Ford Brings Autonomous & Electric Vehicle Business to Corktown

WESTLAND, Mich.,––Ford, one of Detroit's Big Three, has been a leader in the autonomous and mobility space for a while now and has played a large role in the growth of electric vehicles in the market. Ford is bringing its ultimate mission of improving the entire transportation system and people's overall quality of life to an up and coming neighborhood in Detroit. Ford is relocating their autonomous and electric vehicle business to Corktown.

Ford Bring Autonomous & Electric Vehicle Business to Corktown


220+ employees from Ford's key business and strategy teams, who work on autonomous and electric vehicle business, will soon be working in a 45,000 sq. ft. historic building they call "The Factory". Ford has chose Corktown for relocation in hopes of creating new business in a resurgent, diverse neighborhood with industrial roots. Not to mention, the pure urban setting will serve as a perfect test platform for the mobility solutions these teams will be working towards.

Beginning early next year, these teams will be studying and experiencing the mobility-based challenges Detroiters face each and every day. Some of the challenges these teams want to find solutions for include: pollution, congestion, accidents, and other issues with transportation that have an effect on the quality of life of citizens.

For Executive Chairman, Bill Ford, this relocation means something more to him. Long ago, his family emigrated from County Cork Ireland to what is now known as the Corktown neighborhood in Detroit, appropriately named by the Irish immigrants. For the company, this relocation means a deeper commitment to where the company first got its start. Further, this move Corktown will hopefully bring some new life to the area.

“Returning to Detroit is particularly meaningful, because it is where my great-grandfather originally set out to pursue his passion and where we have always called our home,” said Ford. “We are planting a special piece of our company’s future in one of the city’s great neighborhoods, because we believe in Detroit, its people and what we can build together.”




By having these key strategic teams together in a truly collaborative space in a flourishing neighborhood where within the answers to their work lie, we expect big moves in the autonomous, electric vehicle, and mobility industry from Ford! We congratulate them on their most recent business move to a neighborhood in our beloved city and look forward to their accomplishments in the New Year. 

If you're looking to get in on Ford's latest and greatest consumer products, we'd love to show you what's available at North Brothers Ford. Included with many new Ford vehicles is the FordPass app which can help solve some of your current mobility issues like parking in the city, as well as advanced driver assistive features, like Adaptive Cruise Control, that provide a glimpse into the future of autonomy. Check out our wide selection of new Ford cars, crossovers, SUVs, and trucks on our website, or visit us at our lot in Westland for a test drive! 

North Brothers Ford
is located at 33300 Ford Rd Westland, MI 48185 and proudly serves as one of the premier dealerships in Metro Detroit, and is committed to exceptional customer service! Stop by or give us a call at 855-739-2023, our knowledgeable and helpful sales team will be more than happy to assist you!

Visit our website: www.northbros.com

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